LanceAR provides market and product strategy consulting services for Augmented Reality (AR) application providers and hardware manufacturers, as well as advisory services for enterprise corporations, VCs, and start-ups. Through direct experience with hundreds of companies and individuals from around the globe who are pioneering thousands of different AR uses cases, LanceAR is in the unique position to help navigate the AR landscape, delivering action plans and strategy for providers across the industry. The LanceAR team combines AR expertise with deep marketing strategy and tactical execution to drive client campaigns.