(Case Study) Marketing & Sales | From Imagination to Augmented Reality

1:30 pm


1:55 pm


In this presentation we look at two projects that show some of the ways that Mars, as a global consumer package goods company, is leveraging Augmented and Virtual Reality to enhance our field sales Associates’ capabilities with our customers.- Using technology to drive imagination and curiosity

- The challenges each solution presented
- Learning to fail (but not failing to learn) is the path to the future
- Some of our learning you might consider if you're starting or struggling