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'Recycling' AR/VR Applications for Design, Manufacturing, Training, and Sales

Written BY

Emily Friedman

August 9, 2021

Only six years ago, Gulfstream used paper to design aircraft. Today, the company has significantly sped up the design cycle of new aircrafts with immersive technologies. From conception to manufacturing, marketing and customer support, Gulfstream's engineers, designers and customers are taking full advantage of XR. In this EWTS 2020 case study, Drew Holbrook highlights the work of his extended reality team, the multiple benefits of AR/VR at Gulfstream, and how the technology enables Gulfstream to design one-of-a-kind government aircrafts, bring an actual airplane to the customer, and more. Catch Drew at EWTS 2021 this October online! 

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